Speakers 2025

Ahmed Mostafa Kamal

 

Ahmed Mustafa Kamal El Din is a founding partner of GROWAT in Saudi Arabia, Assistant
President of the Professional Development Network – San Jose – California, USA, and
Managing Director for the Middle East and North Africa region.

Key achievements:
• Member and Leader of the National Board for Professional Development in the USA –
International Relations Committee 2020-2023 and Ambassador for the Middle East and
North Africa Region for the Board 2022.
• Representative of CRG Canada for assessment and measurement tools.
• Consultant for the United Nations Organization – UNICEF.
• Winner of the Merit Award for 2022 and the Best Professional.
Development Expert Award in the World from the National Board for
Professional Development in the USA for 2011, and the Best
International Professional Facilitator Award in the World from the
National Board of Certified Consultants in the USA for 2015.

Professional experience:
• Born and raised in Egypt in Giza Governorate, he took the professional path before
graduating from university, which refined his skills and developed his potential, in
addition to his journey of self-discovery, which has not yet ended.
• He has been involved in the field of information technology for more than two
decades, during which he held several positions, including Information Systems
Consultant in the Office of Experts of the Minister of Finance, then his career path
shifted to the field of professional development to manage the operations of the first
professional development project in the Arab world, which is the establishment of a
vocational guidance and counseling center at the Faculty of Engineering, Cairo
University in 2006.
• He also served as a Professional Development Consultant for the United Nations
Children’s Fund (UNICEF) from October 2009 to 2018.

Other notable achievements:
• In June 2010, during the annual conference of the National Board for Professional
Development (NCDA) in the USA “the largest institution in this field in the world”,
where he was celebrated as the first representative of this association in the Arab
world.
• In January 2011, Ahmed Mustafa was selected by the National Board for Professional
Development (NCDA) in the USA to be the first Arab to join the leadership
development program in the field of professional development to enable him to lead
and spread this field in the Arab world. This was followed by Ahmed Mustafa being
accredited in February 2011 as a Senior International Trainer for Professional
Development at the global level, and to be the only one with the right to teach and
develop curricula for this field in the Arabic language.
• In early 2014, Ahmed Mustafa was nominated to join the Advisory Council of the National Board of Certified Consultants in the USA to become the first Arab to obtain this membership.
• In May 2015, he was chosen by the National Council of Certified Consultants) in the field of mental health and psychology (in the USA) to be an ambassador for the first international conference in the field of mental health facilitation in North Carolina,
USA. During this conference, he was granted a certificate of registration as a mental health facilitator to be the first Arab to have the right to implement the mental health facilitator program and train trainers on it in the Arab world.
• Ahmed has carried out many development and educational programs for all segments of society and different age groups, which have had a clear impact on
rebuilding a new way of thinking about planning life paths. One of his most famous programs is the Self-Management Art program, in which he teaches a new system of standards and measurements that help to understand personality patterns in addition to multiple lifestyle patterns so that life paths can be planned in accordance with personality patterns. This in addition to programs for preparing certified professional counselors and facilitators from the USA, where more than 1000 guidance and counseling specialists have been trained since October 2009 until January 2020 in many countries.
• In mid-2011, Ahmed Mustafa was chosen to implement the first pilot project to
integrate professional development into the educational system in the Kingdom of
Saudi Arabia; from September 2016 to January 2020, he managed the professional development programs for Allow Company in the Kingdom, which implements some of the professional development and scientific content projects for professional development for many government agencies and other sectors in the Kingdom.
GROWAT was established to lead human development programs, projects and
services in the next stage for Arab societies, whether in the Arab world or Western countries.

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Marty Apodaca, CCC

Marty Apodaca, CCC

Manager of Career Counseling

University of New Mexico Office of Career Services

Marty Apodaca, MA, LPCC, CCC, NCC

Marty Apodaca is the Manager of Career Counseling at the University of New Mexico’s (UNM) Student Health and Counseling where he assists his clients in exploring the intersections of career and mental health. For over a decade, he previously served as a Career Development Facilitator at UNM Career Services, where he supervised and trained both individual and group counseling interns. Marty presents to counseling graduate students on career related topics and has taught undergraduate career development courses.

Marty’s NCDA roles include being the Trustee-at-Large for Leadership Academy and a co-associate editor for the Features section of NCDA’s web magazine, Career Convergence. Previously, he served on the President’s Strategic Planning committee and is an alumnus of Leadership Academy. Marty is an active board member and former president of the NMCDA, where he helps facilitate workshops aimed at educating community providers, career practitioners, and school counselors on serving their populations’ career needs. Marty has also been faculty at two Career Construction Institutes and offers supervision and guidance to UNM staff and graduate students who use the Career Construction Interview with clients.

Marty has publications in the Career Development Quarterly, Career Planning and Adult Development Network, and Career Convergence. Marty has also been published in the Journal of Individual Psychology, Teaching and Supervision in Counseling, and ACA’s VISTAS web magazine. Marty received his BA in English and MA in Counseling from UNM. While working on his MA, he served as a board member and president for Chi Sigma Iota, the counseling honor society. Marty is a Professional Clinical Counselor, Certified Career Counselor, and National Certified Counselor. At UNM, Marty has received the People Appreciate Wonderful Staff Award and was recognized as an American Indian Student Services Campus Partner.

Session Name: Implementing the Career Construction Interview: Practical Tools for Career Development Professionals


Implementing the Career Construction Interview: Practical Tools for Career Development Professionals

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Implementing the Career Construction Interview: Practical Tools for Career Development Professionals

 

Goals and Objectives :

Understand the theoretical foundation of the Career Construction Interview (CCI).

Learn the step-by-step process for conducting a CCI.

Gain practical tools and techniques to apply the CCI with clients.

Abstract :

This session equips career professionals with the knowledge and skills to effectively conduct the Career Construction Interview (CCI).

Participants will explore its foundations, learn the interview process, and walk away with practical tools to help clients construct narratives that guide career choices and promote personal meaning in work.

Summary :

Career construction counseling and utilizing client narratives serve as a model for career
counseling in the 21st century (Rehuss, Del Corso, Galvin, & Wykes, 2005; Savickas, 2011; Hartung & Vess, 2016). Several countries around the world employ career construction counseling and narrative methods as a new paradigm for career counseling (Savickas & Guichard, 2016).

Clients’ narratives reveal self-knowledge, interests,
accomplishments, strengths, values, and clues as to potential career directions for undecided clients (Brott, 2001).

Clients’ stories reveal self-understanding, serve as a guide for how clients operate in the
world, and disclose glimpses of the person they wish to become (McAdams, 2001).
Career construction counseling and narrative methods assists clients in developing their
career identity and improving career adaptability (Guichard, 2016; Maree, 2016;
Savickas, 2016; Savickas & Guichard, 2016).

Stories are a way to explore, evaluate, and construct clients’ identities (White & Epston, 1990; Brott, 2001; McAdams, 2001; Madigan, 2011 Savickas 2012; Combs & Freedman, 2016) while assessing clients’ past, present, and future self (McAdams, 2001).

Having the client construct life stories reveal deeply held personal insights that may be difficult to ascertain through direct questioning about clients’ values, strengths, and beliefs (Brott,
2001).

During this session, career professionals will learn how to utilize the Career Construction Interview (CCI) to assist clients with career and life concerns. Career is an ever evolving field. The techniques and theories discussed during this session are current, relevant, and designed to meet the fluctuating career and life needs of clients.

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Marilyn Maze

 

 

Marilyn Maze. a highly experienced presenter and developer of training materials.

she design effective training materials for specific populations. she has designed and developed materials used by millions annually to develop career goals and enhance interpersonal skills.

deliver training appropriate to the setting. training experiences have included high school, college, and graduate levels as well as domestic and international conferences and webinars. Evaluations are always excellent and participants express enthusiastic appreciation for the experience. organize and run annual conferences for the Asia Pacific Career Development Association that are exciting, insightful, and create strong bonds among attendees. As a result, attendance has increased each year. mentor colleagues while serving on profession boards. As a board member for 4 different professional associations, I worked with potential board members to improve their leadership, planning, financial, and time management skills. As a result, these associations nurtured new leaders, grew their financial resources, and provided valuable services to members. Specialties:

• Recognizing the developmental needs of individuals and groups, and implementing learning experiences that lead others to gain new insights and awareness

• Setting clear learning goals, providing easy to understand, accurate, up-to-date information, and engaging the participants to assure that they assimilate the information provided.

• Working with wide variety of learners, from middle school through retirement age groups, from technical presentations to professionals to the engaging presentations for the general public.

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Natalie Kauffman

 

For more than 40 years, Natalie Kauffman, M.S., NCDA FCD-I, NCC, NCCC, & GCDF-I, has been providing comprehensive individual & group career development solutions that continually infuse the 8 domains of wellness as well as aequanimitas. Across the U.S. & circling the globe, her digitally fluent and face-to-face experiences have traversed business, government, education & NPO settings. Natalie has been recognized by the National Career Development Association for her exceptional performance providing career development services and received the association’s Outstanding Career Practitioner Award. She also is the proud recipient of both the Johns Hopkins University Heritage Award and the Alumni Council Extraordinary Service Award.

She has written online for the Washington Post’s message boards as their resident Worklife Careers Expert and has taught Career Decision Making courses at the college level & in both the Facilitating Career Development (FCD) and Global Career Development Facilitator (GCDF) curricula. Throughout the years, Natalie has joined leaders from local, state, national and international government organizations, educational institutions, businesses and nonprofits to design plans, procedures and processes to make career development a systemic priority. She continues to weave the impact of economic, social and demographic issues with current and past career development research and practice to address the many challenges facing job seekers during our ongoing globally-sluggish economic recovery as the COVID-19 pandemic shifts to an endemic. Her Job and Career Development/Transition Coaching certification is through The Career Development Network and her M.S. in Applied Behavioral Counseling with a Career Counseling concentration is from The Johns Hopkins University School of Education.

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Arijana Radic

Arijana is a Strategist at SkillLab. She holds two master’s degrees in Political Science, and Crisis and Security Management. Researching on migration and refugee integration, her interests lie with how technology can be leveraged to best support people that need to rebuild their lives in a different country. Her main responsibilities at SkillLab are researching the market, including the existing and planned policies, theories, and technology developments.

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Farkad Mahli

Coaching Provider at ACDC2025

An FCDI,(Facilitating Career Development Instructor) certified by the National Career Development Association in the USA.

A learning and development specialist with over 18 years of experience leading development programs in multinational organizations in the Middle East and GCC countries.

PhD Student in Management from UNIKL, Malaysia Holds a Master’s degree in International Relations from the University of Nottingham, UK

CDCS (Certified Digital Career Strategist)

JCTC (Job Career Transition Coach)

CEIP (Certified Employment Interview Professional)

GCDF (Global Career Development Facilitator)

CCSP( Certified Career Service Provider)

Certified Aptitude Tester – MindMill– USA, 2015

A bilingual in Arabic and English

Passionate about fostering youth development, providing invaluable support and resources to empower young individuals to unlock their full potential.

Session Name: Personal Branding For Job Seekers

Personal Branding For Job Seekers
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Personal Branding For Job Seekers

 

Goals and Objectives :

The workshop aims to equip job seekers with the tools and strategies needed to build a strong personal brand that highlights their unique skills, experiences, and values. Participants will learn how to craft compelling résumés, optimize LinkedIn profiles, and develop an authentic elevator pitch. The objective is to empower attendees to confidently present themselves to potential employers, enhancing their visibility and competitiveness in the job market. By the end of the session, participants will have actionable insights and practical techniques to create a consistent and impactful personal brand aligned with their career goals.

Abstract :

This workshop empowers job seekers to build a compelling personal brand that highlights their unique skills and value. Participants will learn practical strategies for crafting impactful résumés, optimizing LinkedIn profiles, and creating authentic elevator pitches to stand out in competitive job markets and confidently advance their career goals.

Summary :

This workshop provides job seekers with practical tools and techniques to build a compelling personal brand and elevate their career prospects. Participants will learn how to craft impactful résumés, optimize their LinkedIn profiles, and develop authentic elevator pitches. The session includes interactive activities, such as an elevator pitch exercise, where attendees will practice and receive feedback to refine their introductions. There will also be LinkedIn profile review coaching, offering personalized tips to enhance their online presence. To support learning, participants will receive learner booklets filled with templates, examples, and actionable strategies to implement beyond the session. By the end, attendees will have the skills and confidence to showcase their strengths effectively and stand out in today’s competitive job market.

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Mohamed Hani Ismail

Coaching Provider at ACDC2025

Mohamed Hani is a dedicated career consultant and coach with a focus on helping individuals achieve their career and personal development goals. Since 2014, Mohamed has provided career coaching services to over 6,000 trainees through +2,000 training hours and +100 one-on-one coaching sessions, assisting them in navigating career transitions, and job searches, and enhancing their professional skills. He has extensive experience in crafting effective resumes, and cover letters, and offering interview preparation coaching.

His educational background includes a Master’s degree in Public Policy and Administration from Assiut University, with a specialization in economic development and entrepreneurship. Mohamed holds certifications as a Global Career Development Facilitator (GCDF), Professional Career Coach (CPCC), and Career Services Provider (CCSP) from the National Career Development Association in the USA. He is also certified as a Job and Career Transition Coach (JCTC) and a Job and Career Development Coach (JCDC) from the National Career Development Network, USA.

Throughout his career, Mohamed has demonstrated a deep commitment to excellence, establishing himself as a trusted advisor and coach for many aspiring professionals.

Session Name: Emotional intelligence and business


Emotional intelligence and business

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Emotional intelligence and business

 

Goals and Objectives :

How Business owner use emotional intelligence to grow their startups

Abstract :

  • Intro to emotional intelligence
  • Startup road map
  • Uses of feels management in business

Summary :

emotional intelligence – lean startups – feels management

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Eman Alyousef

Coaching Provider at ACDC2025

Freelance Consultant,Career coach & leadership/ Executive coach

Session Name: Recruiting Leaders


Recruiting Leaders

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Recruiting Leaders

 

 

Goals and Objectives :

The aim of the training workshop is to highlight the most important points in hiring leaders and the great result of making the right choice that is reflected in the performance of the entire company

Abstract :

Appointing leaders has a pivotal impact on the development of everything related to the organization, from building the work team to increasing the required outputs with results that exceed expectations. The techniques required to do this are what we will cover in the workshop.

Summary :

The information is from more than one source, leadership articles and my experience from the leadership programs that I offer in the saudi market.

 

 

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Fatmah Alsulimani

Coaching Provider at ACDC2025

Global Career Development Facilitator

Session Name: Work Stress Management Skills


Work Stress Management Skills

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Work Stress Management Skills

 

Goals and Objectives :

Prepare and qualify for balance and compatibility and know the importance of flexibility and adaptation in the working environment for quality of life and sustainable development

Abstract :

Work stress affects your personal life and professional productivity (we are pleased with your systems to attend the job stress management skills encounter)

Summary :

Work skills under pressure
Factors affecting the working environment
Mental health and its relationship to work pressure
Flexibility and adaptation to the working environment
Dealing with challenges and difficulties in the working environment
The most important guidance and advice for creating a positive work environment “

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Joumana Tasse

Coaching Provider at ACDC2025

Joumana Tasse is an accomplished Career Development Practitioner with extensive experience in higher education and industry partnerships. Currently, she serves as Senior Coordinator at the Alumni & Career Placement Center at Australian University (Kuwait), where she is dedicated to helping students bridge the gap between academic learning and professional careers. With a focus on student internships and fostering meaningful collaborations with local and international industries, Joumana has played a key role in enhancing the student experience and preparing graduates for success in their careers.
In her presentation, Joumana will share key insights on organizing and executing a successful career fair, drawing from her firsthand experience with the 2024 Australian University Career Fair. Attendees will gain practical strategies for engaging employers and optimizing student participation.

Session Name: Organizing a Successful Career Fair


Organizing a Successful Career Fair

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Organizing a Successful Career Fair

 

Goals and Objectives :

Career fair planning and strategy, partnerships, marketing and outreach, event logistics and operations, follow up and assessment.

Abstract :

Organizing a career fair can be an overwhelming task, but with the right approach, it can become a powerful platform for connecting talent with opportunities.

Summary :

Drawing from personal experience, this presentation will provide a practical approach to organizing a successful career fair, highlighting key elements such as planning, partnerships, promotion, logistics, and post-event engagement. Attendees will leave with actionable insights and strategies they can immediately apply to their own career fair initiatives.

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Florian Kadletz

Works as Human Capital Development Expert for the European Training Foundation, an agency of the European Union providing policy advice and support to EU neighboring and Central Asian countries for the reform of education, training and employment policies and systems. Among his main responsibilities is leading ETFs work in the area of career guidance in a lifelong perspective through, inter alia, the development of methodological tools, provision of policy advice, cooperation with international partners and facilitation of peer learning. Mr Kadletz also holds responsible for adult learning within ETF together with colleagues and engages in work related to excellence in vocational education and training and innovation in teaching and learning. In the last thirteen years, Mr Kadletz worked with a wide variety of stakeholders and countries on key competences, pedagogy, quality assurance in education and training, including teacher education.

For more information visit:
https://www.etf.europa.eu/en/what-we-do/career-guidance-0

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Yasmine El Hagry

Yasmine El Hagry (B.A. Journalism & Mass Communication), the American University in Cairo (AUC) 2004, the Executive Director of Sanad for Alternative Parental Care (previously called Wataneya Society). Currently, she is studying for a master’s degree in Public Administration at the AUC. She is a certified Strategy and Business Professional by KPI Institute and a certified Positive Psychology Life Coach by ICF.

She was named twice among the 100 sustainability champions in the Middle East and North Africa (MENA) included in 2023 and 2024 and among the 2022 list of the most influential Arab figures in the CSR and sustainability domains, which was issued by the Regional Network for Social Responsibility.

Her passion for serving children started when she was at college. She was an active member of “Volunteers in Action,” a leading students’ club for supporting orphans. She was elected club president in 2003. In 2009, she decided to join a newly starting NGO, Wataneya Society, to fulfill her dream of supporting orphans and leave her position as an associate creative director in a well-established advertising agency. Through her work as External Relations Manager, Yasmine participated in developing and advocating for the National Quality Standards for Care within Orphanages in Egypt, developed by Wataneya in participation with civil society. These standards were accredited by the Ministry of Social Solidarity in 2014.

She initiated and managed various events and awareness campaigns such as “Know me! I’m not Just an Orphan” and “A Chance to Know Us!” to build a positive perception towards orphans and their caregivers.

She managed to build fruitful partnerships and successful collaborations within civil society, the private sector, the media, the schools, and universities. She succeeded in winning grants and awards for Wataneya’s programs and projects.

In 2017, Yasmine was responsible for managing Wataneya’s strategy implementation, being the Strategic Projects Unit Senior Manager. She led the content development of SANAD’s 1st Regional Conference on After Care in partnership with the Ministry of Social Solidarity in 2019. She participated with the Ministry of Social Solidarity and UNICEF in developing the first draft for the Alternative Care Law to provide a supporting system for children and youth without parental care in Egypt.

She dreams that all children are raised happily and safely within their biological, extended, or foster family and that orphaned youth will be empowered with the necessary skills to improve their lives and lead them to a brighter future.

Session Name: Cultivating Resilience: A Trauma-Informed Approach to Workplace Success


Cultivating Resilience: A Trauma-Informed Approach to Workplace Success

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Cultivating Resilience: A Trauma-Informed Approach to Workplace Success

Goals and Objectives :

  1. Understanding connection between trauma, attachment, and workplace behavior.
  2. Learning practical strategies to support employees from diverse backgrounds, including orphaned youth and refugees, and foster a sense of belonging from the interview process to full integration within the organization.
  3. Learning how to foster a compassionate and understanding workplace.

Abstract :

  • Discover how a trauma-informed workplace can empower employees and foster resilience and build an inclusive workplaces.
  • This workshop will delve into the connection between trauma, attachment, and workplace behavior and how to support employees from diverse backgrounds through practical strategies.

Summary :

This interactive workshop provides a practical framework for building trauma-informed workplaces. Grounded in secure attachment theory and trauma-informed principles, participants will explore the impact of trauma on individuals and learn how to create a supportive and inclusive environment. The session will cover the basics of trauma, attachment styles, and their effects on behavior, offering insights into supporting employees who have experienced adversity, including orphaned youth and refugees. Through active learning techniques, including case studies and small group discussions, participants will gain practical tools and strategies for trauma-sensitive interviewing, onboarding, induction, and ongoing support. The workshop will also touch on the physiological impact of trauma (using simplified polyvagal theory) and the prevalence of Adverse Childhood Experiences (ACEs). Participants will leave with concrete steps to foster resilience and cultivate a culture of compassion within their organizations.

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Noha Nazif

As a Mechanical Engineer with a solid ten-year track record following graduation, I have gained diverse experience across the construction, contracting, and energy sectors. My academic background includes a Master’s degree in International Business earned in 2021.

Session Name: Expatriates dealing with different cultures


Expatriates dealing with different cultures

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Expatriates dealing with different cultures

Goals and Objectives :

Develop communication skills, enhance cultural awareness, and build strategies for navigating diverse work environments

Abstract :

This presentation explores the critical challenges and opportunities faced by expatriates navigating diverse cultural landscapes. We’ll delve into practical strategies for overcoming culture shock, fostering effective communication and building strong intercultural relationships through real world examples and actionable insights to enhance their adaptability and achieve success in global assignments.

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Tarek Badr

Project Manager @ Creativa | Data Room Expert | FMVA® | Startup Advisor

I’m a seasoned Startup Advisor with 10+ years of experience supporting 30+ startups across MENA. I specialize in building investor-ready data rooms, including financial models, pitch decks, investment memos, and market overviews. With a background in law, a diploma in Global Business Management, and FMVA® certification, I help startups unlock their next funding round.

Through my consultancy, I enable founders to confidently present to investors and connect with the right opportunities. I’ve managed accelerators with global partners like Save the Children, ISF, and Ashoka, and mentored with VC4A, TIEC, and KSA’s Ministry of Tourism.

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Hisham El Rouby

Hisham El Rouby is the Regional Director for the Arab World at Synergos Institute, focusing on the promotion of social entrepreneurship, youth volunteerism and employment. Under Hisham’s leadership, Synergos has built the largest network of social entrepreneurs in the region and strengthened the skills and employability of over 10,000 young people.  Prior to joining Synergos, Hisham was the founder of ETIJAH, Egypt’s leading youth development organization, which matches young people with volunteer opportunities in the private and nonprofit sector. He is the author of Voluntarism and volunteer’s management book published by the American university in Cairo 2013. He has written manuals for UNICEF and the World Bank on youth development and civic education, Hisham was the first Ashoka fellow selected in the Arab region, an Aspen fellow and a Synergos Senior Fellow.

El Rouby is a leading expert on bridging leadership. He has developed a number of innovative programs and tools to help leaders build trust and collaboration across sectors and geographies. He is also a frequent speaker and writer on bridging leadership.

In his work at Synergos, El Rouby is leading the development of the Synergos Global Network, a community of bridging leaders from around the world who are working together to solve the world’s most complex problems. The SGN is designed to provide bridging leaders with the support and resources they need to succeed.

Hisham El Rouby is the Founder and the chairperson of Etijah – Youth and Development Consultancy Institute. www.etijah.org Mr. El Rouby is a social Entrepreneur and a leader in the youth development field. He has dedicated his capacity and work over the last 20 years to help young Egyptians and Arabs develop technical and leadership skills and become effective citizens by providing them with volunteering and job opportunities. He founded Etijah as a specialized institute to contribute to the development and dissemination of community-development methodologies, especially those related to youth development. Etijah works directly with young people, in addition to governmental and non-governmental youth-serving organizations. Mr. El Rouby is keen to adapt methodologies that comply with Egyptian and Arab world cultures and traditions.

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May Gad

Biography: May is a Certified Executive Coach, Enneagram Trainer, and seasoned speaker with over 25 years of experience in leadership, marketing, and strategy. She has delivered impactful talks on leadership, coaching, marketing, management, and women’s empowerment. May is deeply embedded in the entrepreneurial ecosystem, actively mentoring startups through several incubators. Her expertise spans multiple sectors, notably FMCG, telecom, and real estate, specializing in brand building, business development, and sales management. In addition to her professional endeavors, she serves as a university instructor.

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Dr. Rich Feller ,Ph.D. LPC, JCTC

 

Rich Feller, PhD, LPC, JCTC, professor emeritus of counseling and career development and one of 12 university distinguished teaching scholars at Colorado State University, served as the National Career Development Association President. Consultant to NASA, UN, NFL, AARP, Modern Elder Academy, and organizations within all 50 states and on six continents, his publications include three books, six film series, and over 125 articles and book chapters. He is the cofounder of the Who You Are Matters! board game, and virtual experience, and the OnlineStoryteller (www.onelifetools.com) (used in 19 countries). He serves as Chief Advisor to YouScience (https://youscience.com) (with over 2M users) and is executive director of the Career Development Network and lead trainer for the Job and Career Development Coach program. He coauthored Pearson’s Career Decision Making System (used by 20M) and serves as career consultant to Semester at Sea.

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Dirk Matthews

 

Dirk Matthews is the Interim Vice President of Development and Alumni Relations at Columbia College Chicago. He is a leader in development and career services and an educator. For the past 25 years, Dirk has provided career services in higher education and to adults while teaching film and career preparation courses for 26 years. He also trains career development providers seeking certification.

Dirk is also the President-Elect (FY26) of the National Career Development Association (NCDA), an architectural photographer, and a career services provider in his private practice.

Dirk received his master’s degree in organizational psychology from California Southern University and holds Certified Master of Career Services (CMCS) and Global Career Development Facilitator (GCDF) certifications and is a Facilitating Career Development Instructor (FCDI). He has been published in several journals, including Career Developments, and has an extensive history of presenting on subjects ranging from film analysis and portfolio development to career development. His recent research focuses on the impact of the pandemic on organizations and creativity in the career development process.

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Hoda Kilani

Coaching Provider at ACDC2025

Dr Hoda Kilani is a Certified Professional Career Coach and Founder of Right Career Fit, a coaching practice committed to providing top-notch career learning and career coaching services to students, parents, teachers and community partners. Hoda’s expertise and deep understanding of Career Literacy allows her to be a vocal spokesperson for the importance of Career Literacy. As a career and academic coach, she works tirelessly to create global awareness of its value through individual coaching, community partnerships, conference presentations, academic articles and blogs as well as career conversations on YouTube, podcasts, and radio shows in English and Arabic.

Session Name: From Hantoor (Currus) to Autonomous: The Power of Career Development


From Hantoor (Currus) to Autonomous: The Power of Career Development

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From Hantoor (Currus) to Autonomous: The Power of Career Development

 

Goals and Objectives :

1. Critically evaluate the use of language for career development
2. Understand the role shift in career development
3. Choose Cognitive Exploration to build clients’ confidence

Abstract :

You need to adapt! The Fourth Industrial Revolution is moving full speed ahead clearly visible in increased human-machine interaction and out of this world smart systems. How do you equip clients to embark on their career journey? Cognitive Exploration. Join me to learn how to launch your clients’ cognitive adventure!

Summary :

You find yourself needing to adapt at a time when the Fourth Industrial Revolution, Industry 4.0 or 4IR is moving full speed ahead clearly visible today in moments such as increased human-machine interaction and out of this world smart systems. Supporting our clients in the new world of work, we find that the Skillset of Career Development professionals has shifted from what it was 5 or 10- years ago. You now play the role of work skills trainers. Regardless of our role, our clients need to be entrepreneurs embracing skills known as radical adaptability, the foresight competency, and human creativity. Job seekers todays need more opportunities to develop evaluative thinking including skills such as problem finding, ideation, and evaluation to succeed in the workforce. How do you equip clients to embark on their career journey? Enter Cognitive Exploration. Think of Cognitive exploration as choosing new experiences while actively and curiously processing their value in order to unravel the next best step. Cognitive exploration constructively involves you in your work. Cognitive exploration is most productive when probing and inquiry questions are engaged. Cognitive exploration engages our clients to develop the work skills of the future regardless of what 4IR brings. Learn more about YOU and the clients you work with. Support your clients to build evaluative thinking skills and the soft skills to forge ahead confidently. Join me to learn how to launch your clients’ cognitive exploration adventure!

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Randa Helmi

Certified Career Services Provider & Global Career Development Facilitator Programs & Networking director for ‘Ahmed Moustafa Foundation for Career Development- AMF’ – Egypt Global Connections Committee member – NCDA Graduate of Business School class 1999, with 23 years of working experience in various industries such as manufacturing, hospitality and banking. Nine out of which in Career Development in Egypt. Former AVP in banking sector in Egypt Empowered by availing fair chances to all human beings & continuous self -development is strategically forming better productive communities and sustainable growth.

Session Name: Transitional Intelligence & Career Recoveries


Transitional Intelligence & Career Recoveries

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Transitional Intelligence & Career Recoveries

 

Goals and Objectives :

  • Identify key life transitions and their emotional, psychological, and practical challenges.
  • Explore a structured coaching framework (TQ) to support clients in navigating transitions effectively.
  • Learn practical strategies to help clients build resilience, adaptability, and self-awareness.
  • Enhance coaching skills to foster client growth, confidence, and empowerment during transitions.

Abstract :

Life transitions can be overwhelming, leaving individuals feeling stuck and uncertain. This session introduces the TQ framework, equipping coaches with tools to guide clients through significant life changes. Attendees will learn strategies to foster resilience, self-awareness, and personal growth, empowering clients to navigate transitions with confidence and clarity.

Summary :

Life transitions—such as career changes, loss, illness, and retirement—can be disruptive, leaving individuals feeling lost and overwhelmed. Without proper guidance, many struggle to adapt and move forward effectively. This presentation introduces the TQ framework, a structured coaching approach designed to help clients recognize, understand, and successfully navigate life’s most challenging transitions.

Through this session, coaches will gain insight into common transitional experiences, learning how to identify patterns, emotional responses, and obstacles that often arise. We will explore practical coaching strategies that build resilience, increase self-awareness, and empower clients to take proactive steps toward personal and professional growth.

Attendees will learn how to apply TQ’s methodology in their coaching practice, helping clients shift from feeling stagnant to embracing change with confidence. Real-life case studies and interactive discussions will provide actionable insights, ensuring participants leave with concrete tools to support their clients.

By integrating TQ into their coaching practice, attendees will be better equipped to guide clients through uncertainty, enabling them to emerge stronger, wiser, and more resilient.

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Amira Moussa

Coaching Provider at ACDC2025

A career coach certified from NCDA and holder of a master’s degree in Human Resources Management from Poitiers University.

Currently preparing my PhD in leadership from Poitiers University in France

Choosing to integrate a career in the field of human development where I can contribute to the development of youth and put my skills and experience to good use.

This takes place through my experience with youth as a guidance and professional integration counsellor and my work as freelance trainer and instructional design since 2015.

As part of my social responsibility, I decided to create Careerbitesarabia, the first official platform that address career development in the Arabic language. Find the link below for more details :

https://linktr.ee/careerbitesarabia?fbclid=PAAaYvzNH-7f8a6J1-e1bQoh1nygkVT1xKI5ESiyenCypBemw5MO9-dlqESHo

Session Name: From Ghosted to Empowered: Mindset Matters


From Ghosted to Empowered: Mindset Matters

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From Ghosted to Empowered: Mindset Matters

 

Goals and Objectives :

Explaining the Ghosting phenomenon trend in Recruitment : Reasons behind and meaning
Explaining the concepts of limiting beliefs and how they shape our reality
Empower youth to overcome the emotional and professional impacts of being ghosted during recruitment.
Identify and challenge limiting beliefs that hinder self-confidence and motivation.
Provide practical tools to shift mindsets and build action plan that work on the true objectives

Abstract :

Learn how to stay confident and resilient after being ghosted in recruitment.

This session will help you break limiting beliefs, build a positive mindset, and turn setbacks into growth opportunities. Stay motivated and take charge of your career journey!

Summary :

In this presentation, I will address the phenomenon of ghosting in recruitment—explaining its meaning, common reasons behind it, and its emotional and psychological impacts on job seekers. We will explore the role of limiting beliefs and mindsets, highlighting how they shape our perceptions, reactions, and behavior during challenges.

To help participants navigate these challenges, I will introduce the Thought-Feeling-Behavior (TFB) Model, also known as the 5-Area Model, which illustrates how thoughts, emotions, behaviors, physical reactions, and environmental factors interact. By applying this model, participants will learn to identify and challenge negative thought patterns and reframe their mindsets to foster confidence and resilience.

My presentation will be backed up from CBT and Growth mindset theories. This session provides actionable strategies to manage setbacks effectively and sustain motivation, transforming recruitment challenges into opportunities for personal and professional growth.

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Essam Osman

Coaching Provider at ACDC2025

Experienced and enthusiastic career development facilitator with a passion for helping and inspiring others

• MBA holder from Eslsca University

• Career Development facilitator since 2011

• GCDF Career Development facilitator, CCSP certified Career Service Provider

• A skilled and enthusiastic career development facilitator with a desire to assist and inspire others.

• He is the co-founder of the Creative Kids Trainer (CKT) program and has trained more than 50 professional trainers around the Arab world.

• Many years of experience as a camp counselor and small-group instructor.

• As a motivational speaker for children and teenagers, he trained more than 175 trainees

• Committed to learning about varying educational philosophies, and motivated by my appreciation of the human spirit and our innate desire to learn.

• capable of sticking to lesson plans and fostering a learning environment in the classroom.

• Bringing forth dedication, a love of education, and the desire to positively impact the lives of leadership, English, and well -Being • Has experience with all modules of the training, both virtual and physical.

•Working as a digital training manager at the Ministry of Communication and Information Technology, November 2020 – Present

• Leadership, English & Well-Being Programs Coordinator, Digital Haya Karima, March 2021 – Present

• leadership and language coordinator at the Digital Egypt Builder initiative. December 2019 – November 2020

•MCIT Formal Instructor, April 2020 – March 2021

 

Session Name: Staying Ahead: AI, Skills, and Sustainability – The Perfect Match


Staying Ahead: AI, Skills, and Sustainability - The Perfect Match

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Staying Ahead: AI, Skills, and Sustainability - The Perfect Match

 

Goals and Objectives :

To equip individuals and organizations with the knowledge and skills to thrive in the AI era, promoting sustainability and ethical AI practices.

Objectives:

  1. Understand the impact of AI on industries and society.
  2. Develop essential skills for the future of work.
  3. Promote sustainable AI development and usage.
  4. Foster ethical AI practices.
  5. Build a resilient and future-ready workforce.

Abstract :

As AI reshapes the job market, individuals must adapt to stay competitive. This presentation explores how to leverage AI, develop essential skills, and embrace sustainability to future-proof your career. Discover strategies to navigate the evolving job landscape and achieve long-term career success.

Summary :

  1. How AI is automating tasks and creating new job opportunities
  2. The importance of human-centric skills in the age of AI
  3. The ethical implications of AI and its potential biases

Essential Skills for the AI Era:

  • Critical thinking, problem-solving, and creativity
  • Digital literacy and data analysis
  • Emotional intelligence and communication skills  
  • Adaptability and lifelong learning  

Sustainability and AI:

  • The role of AI in addressing climate change and environmental issues
  • AI-powered solutions for sustainable development
  • Ethical considerations for AI and sustainability

Career Strategies for the AI Age:

  • Networking and building relationships
  • Continuous learning and upskilling  
  • Embracing a growth mindset
  • Seeking out mentorship and coaching

By the end of this presentation, attendees will be equipped with the knowledge and tools to:

  • Understand the potential impact of AI on their careers
  • Develop essential skills to thrive in the digital age
  • Embrace sustainability and contribute to a better future
  • Build a strong professional network and advance their careers
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Mohammed Al-Harbi

Coaching Provider at ACDC2025

Help you build a distinctive and promising career path that suits your abilities and professional inclinations and have fun on this journey .

Certified Career Development Facilitator from NCDA

Working as freelancer Career Coach enabled him to help more people to find out their own ways

Beside career coaching, he worked as an IT specialist in different Saudi Arabian institutes

Session Name: Exploration mentality


Exploration mentality

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Exploration mentality

 

Goals and Objectives :

Alleviating students’ anxiety about the future and helping them answer what my role is and what I will do the rest of my life.

Abstract :

Introduction to the exploration mindset through the concept of IKEGAI
Encourage young people to know their Ikigi

Summary :

Explanation of the concept of IKEGAI How to Answer the Four IKEGAI Circles
Planning for coincidence
encouraging young people to adopt a mentality that helps them on their journey

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Salma Alamri

Coaching Provider at ACDC2025

Planning and Development Advisor

Session Name: Aligning Change Management with Career Development


Aligning Change Management with Career Development

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Aligning Change Management with Career Development

 

Goals and Objectives :

Raising awareness of the psychological and professional needs of leaders and improving their experience during organizational transformation

Abstract :

In the light of the ongoing and rapid changes in the labour market, companies are moving to adopt entirely new business plans and models with the aim of shifting towards sustainable development, risk management and business continuity, which is a challenge for the leaders, especially their old experts.

Summary :

5 recommendations for successful alignment of change and professional development

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Iman Ben Slimane Nahlawi

 

I bring over 17 years of professional experience, including 11 years in the oil and gas industry. Holding a degree in Fundamental Sciences from the University of Sciences, I began my career in the hospitality sector. I gained invaluable experience in luxury hospitality while working at prestigious establishments such as the One and Only Royal Mirage Hotel in Dubai, as well as collaborating with renowned brands like Sheraton and other esteemed local hotels.
This enriching journey allowed me to explore and contribute to diverse domains, including legal affairs and the oil and gas sector. My extensive experience across multiple industries has equipped me with a deep understanding of complex challenges, making me a valuable asset in my current and future roles.
My multifaceted career is enriched by a strong commitment to personal growth, demonstrated through the pursuit of certifications in labor law, human resources, an Essential MBA from HEC Montréal, Change Management (PROSCI NEXUM), Corporate Social Responsibility (CSR), and public speaking, as well as Neuro-Linguistic Programming (NLP) from The Society of NLP. These diverse qualifications, combined with my extensive professional experience, have been pivotal in driving innovative solutions and successfully managing complex projects across various organizations
In my current role as Human Resources & PR Manager, I leverage my extensive knowledge and experience to address evolving challenges in the energy sector and drive the success of innovative initiatives. My responsibilities include the strategic design and implementation of recruitment policies and procedures, as well as leading the company’s Corporate Social Responsibility (CSR) program. Through these efforts, I play a key role in advancing organizational goals and contributing to the company’s sustained success.

Session Name: Personal Development: Strategies for Growth and Resilience


Personal Development: Strategies for Growth and Resilience

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Personal Development: Strategies for Growth and Resilience

 

Goals and Objectives :

The presentation aims to share my personal development journey, highlighting key strategies, challenges, and achievements that shaped my growth. It will provide insights into how continuous learning, skill acquisition, and self-reflection have contributed to my professional and personal success. The objectives are to inspire others to invest in their development, demonstrate practical approaches to overcoming obstacles, and emphasize the value of aligning personal growth with organizational goals. By sharing real-life experiences, the presentation seeks to motivate attendees to pursue their own development pathways with confidence and resilience.

Abstract :

Discover practical insights from my personal development journey, exploring how continuous learning, skill-building, and self-reflection drive professional success. This session provides actionable strategies to overcome challenges, align growth with organizational goals, and inspire confidence in pursuing personal and professional excellence.

Summary :

This presentation focuses on the transformative journey of personal development and its role in achieving professional success and personal fulfillment. Drawing from my own experiences, I will highlight the key strategies that have shaped my growth, including continuous learning, skill acquisition, self-reflection, and emotional intelligence. These elements will be tied to actionable techniques such as goal-setting, time management, and leveraging feedback to overcome challenges and seize opportunities.

Additionally, I will explore the importance of aligning personal growth with organizational objectives, emphasizing how individual development can contribute to team success and overall business goals. The session will include examples of programs and resources, such as certifications, mentoring, and self-directed learning tools, that have proven effective in my journey.

Attendees will gain insights into practical approaches for building resilience, navigating challenges, and fostering a growth mindset. The presentation also delves into theories of personal development, including Neuro-Linguistic Programming (NLP) and change management frameworks, which have supported my ability to adapt and lead effectively.

By sharing real-life applications and successes, this session aims to inspire participants to prioritize their development, utilize available resources, and embrace a proactive approach to personal and professional growth. Attendees will leave with a toolkit of strategies to empower their own development journeys.

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Sarah Saleem

 

Chief People Officer ,AlKifah Co.

Session Name: Human Capital Transformation


Human Capital Transformation

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Human Capital Transformation

 

Goals and Objectives :

– Provide a full guide on how to lead a Human Capital transformation initiative.
– Explain the need for change and transformation from traditional human resources management to people-oriented human capital management.
– Enable Human Capital professionals and transformation leaders to identify the key areas of change in the existing human resources management and transform it to a new people-oriented model.
– Explore human capital transformation best practices that ensures the sustainability of the new model.

Abstract :

This presentation will showcase the Human Capital Transformation Experience and provide a sound knowledge of transforming traditional Human Resources Management into a new, People-Oriented Management that succeeds in meeting organizational and individual objectives.

Most organizations strive to attract, retain, and motivate the best talents by creating the best employee experience for their employees. This presentation will cover the key areas in Human Capital transformation, the tools to create a new operating model that ensures the efficiency of Human Capital Management, and the best practices in leading change agents through its implementation.

This presentation is suitable for Human Resources professionals and practitioners, enabling them to get a better understanding of People-oriented human Capital Management and how to achieve the desired transformation from any existing model.

Summary :

– The need to transform from traditional human resources management to people-oriented human capital management.
– Identifying the key areas of change.
– Development of the Operational Model
– Change agents development (People management/engagement)
– Implementation of the transformation
– Evaluation and Impact (Statistics)

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Dr. Sujata Ives, PhD, GCDFI, OWDSI

Dr. Sujata Ives is a workplace global consultant and leader in the field of career development and employment counseling. She is a sought-after international speaker and international best-selling author of the book and workbook “Activate Success, Tips, Tools, & Insights to Be a Leader in Your Niche” available on Amazon & Kindle. Her second book is in progress and will be out soon: “Perspicacity, The Extraordinary Power of Perception in Work & Life”. Her keen approach to leadership takes a novel approach through storytelling, self-leading and introspection as foremost to change management, conflict-resolution, and sustainable impact.

She was the first to publish an article for SHRM association on the topic of “Common Sense Leadership” and published her counselor story as a foreign-born counselor in ACA’s Counselor Stories series. She received the “Best Paper” designation from India’s ATLAS Skill Tech University. She has done a myriad of podcasts for career developers and associations around the world, and you can find one at NCDA too.

Sujata is the 2023 recipient of the National Career Development Association’s Diversity Initiatives Award. She was chosen to participate in the 2024 NCDA Leadership Academy class, where she conducted a national and international study through a needs analysis on intercultural leadership, and after graduating she was chosen to become Chair of the Leadership Academy Class of 2026. In addition, she is also Chair of Programs at the Asia Pacific Career Development Association; member of the Awards Committee; member of the Global Connections Committee; Treasurer of the MCA; and Community Coordinator for the World Council on Global & Intercultural Competencies, UNESCO.

Sujata is immediate past president of the Maryland Career Development Association, the immediate past chair of the International Committee of the American Counseling Association.

Her vast experience in workforce analytics and human flourishing has reached seven regions of the globe. As a military spouse, she collaborated with admirals and foreign dignitaries through her nineteen moves that gave her the opportunities to help multi-million-dollar systems. She leverages global talent to include leaders to hold candid conversations regarding peaceful workplaces and societies through Interculturalism. In this arena, she was the 2023 recipient of the title “Global Visionary” given to her by OtroMundo 6th Congress, Colombia, South America.

Sujata has an earned Ph.D. in Educational Psychology with a specialization in neural science, and is a Harvard trained Mediator. She believes in autonomy to change, evolution, and adaptation that is
needed to equip the human brain with competencies that can enable us to think critically and act humanely in the competitive global ecosystem.

She has a limited private practice and can be reached at www.drsujataives.com

Session Name: Activating Success through Interculturalism, Perspicacity, & Self-Leading


Activating Success through Interculturalism, Perspicacity, & Self-Leading

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Activating Success through Interculturalism, Perspicacity, & Self-Leading

Goals and Objectives :

  1. Define Success through Storytelling and Theories.
  2. Experience the Impact of an Immigrant’s Journey
  3. Define Perspicacity and how to find it.
  4. Call to action.

Abstract :

You never know who you will work with, work for, or lead on this globe!
Dr. Ives brings a twenty-minute TED Style Talk to you in how to activate success through a Storytelling Model.
Career developers share a niche pattern of beliefs and assumptions to tackle workplace issues. They automatically perform through their work personalities and preferences, and these must be intentionally inspected through awareness, self-leading, and identification. What about an immigrant’s identification? Are their values different?
Anyone that has worked on this globe can attest that culture influences individuals within a common context and towards a common goal. Regardless of one’s family culture or origin of birth, people are hopeful that will be valued, appreciated, and recognized as successful.

Summary :

Dr. Ives will use a TED-style Talk through the Storytelling Model, address the journey of an immigrant woman with a disability, interculturalism, & perspicacity. All through Maslow’s theory of Needs and Lifespan Development.

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Mohamed Goda Ebrahim

Regional Manager, MENA at LingoQuesto | Entrepreneur & Language Learning Advocate | BSs Computer Science Constructor University Bremen (Formerly “Jacobs University Bremen”), Bremen, Germany September 2022 -Ongoing |Research and Development Working Student at Vector Foiltec Gmbh – Construction engineering company Bremen, Germany | Program Coordinator – Founding Member at Synthesis- Entrepreneurship & Innovation Centre Bremen, Germany June 2024 – October 2024 |

Session Name: Empowering Professionals and Businesses through AI-Driven Language Mastery


Empowering Professionals and Businesses through AI-Driven Language Mastery

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Empowering Professionals and Businesses through AI-Driven Language Mastery

Goals and Objectives :

The primary goal of this presentation is to showcase how LingoQuesto empowers professionals, employees, and businesses by improving their English communication skills through AI-driven interactive learning. The objectives include:

  • Demonstrating how language proficiency enhances business communication, negotiations, and global networking.
  • Highlighting AI-powered personalized learning that adapts to users’ professional needs.
  • Exploring how businesses can leverage language training to improve workforce efficiency and international collaborations.
  • Inspiring young professionals to enhance their communication confidence for better job opportunities and entrepreneurial success.

Abstract :

LingoQuesto transforms business communication and employee development through AI-driven language learning. This presentation explores how companies can enhance workforce efficiency and international expansion by equipping employees with essential communication and negotiation skills. Attendees will gain insights into the role of AI in adaptive learning, its impact on professional confidence, and the business advantages of language proficiency.

Summary :

This presentation delves into the role of AI in professional language learning and how businesses and employees can leverage LingoQuesto to enhance their global presence. We will discuss:

  • How businesses benefit from equipping their teams with better English proficiency for negotiations, presentations, and networking.
  • How professionals can advance in their careers by improving their confidence in public speaking and client interactions.
  • How AI technology personalizes language learning, providing real-time feedback, industry-specific training, and simulated business scenarios.
  • Case studies of companies and professionals who have successfully enhanced their communication strategies using LingoQuesto.

By the end of the session, attendees will understand how language is a key driver of professional growth and business success.

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Dalia El Nazer

Co-Founder & Business Development Director

Outreach Egypt

Expert in Social & Economic Development, Private Sector Growth, and Strategic Partnerships

With over 20 years of experience in social and economic development, El Nazer is a distinguished expert in private sector development, partnerships, social and impact investment, and sustainability. Throughout her career, she has led national programs and initiatives in Egypt across key sectors, including entrepreneurship, agriculture, waste management, youth empowerment and employment, health, and education.

El Nazer led the establishment of Outreach Egypt’s Entrepreneurs Hub in 2012, making this a hub a pioneer in shaping Egypt’s entrepreneurial ecosystem. Through this hub, Daila has designed and managed programs to support entrepreneurs across Upper Egypt and Delta through programs such as San’a, Craft Pioneers, Takamol, Sa’eed Hub and the Orange Corners.

El Nazer is the Business Development Director and Co-Founder of Outreach Egypt, a leading consulting company in the field of development since 2009.

Dalia holds a Master’s Degree in Mass Communication from AUC, a certificate in Human Rights & Gender Studies from Utrecht University in The Netherlands, and is a graduate of the Goldman Sachs 10,000 Women Entrepreneurship and Leadership Program.

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Tina Razafinimanana

Tina is currently the Chief of Social Behavior Change and Adolescent and Youth Development and Participation at UNICEF Egypt. Before Egypt she served in the UNICEF Regional Office for Southern and East Africa as Program manager, part of the Yoma Global Team, spearheading transformative learning-to-earning pathways for youth that are enhancing their employability prospects and achieve results for children in Kenya, South Africa, Burundi, Nigeria, Ivory Coast, Benin, Philippines. Prior to that she served as Chief ADAP/SBC for UNICEF Burundi and led the development of an alternative pathway for learning to earning for adolescent . Tina has more than 20 years’ experience developing, implementing and scaling innovative behavioral interventions and services in the field of youth empowerment, livelihoods and public health with a deep gender lens. In addition to UNICEF she has worked for Population Service International (PSI), IntraHealth International, Research Triangle Institute (RTI), and the HIV/AIDs Alliance and ideas42.

Tina is from Madagascar and holds a Master of Social Sciences (MSc) and is a PHD in Development Sociology Candidate. She is also the founder of Youth First a globally renowned youth led NGO, focused on Youth empowerment.

Khaled El Miniawi

– Khaled is an experienced HR professional and certified coach with international career spanning the GCC, Egypt, and the UK.
– ⁠He has held key leadership roles, including Head of Talent Acquisition at Royal Dutch Shell (Qatar), HR Director at Cadbury (Egypt), Senior Consultant at Coopers & Lybrand (UK), and HR Advisor for the Saudi Royal Commission (Saudi Arabia).
– ⁠Khaled specialises in talent development and is especially committed to empowering youth from disadvantaged backgrounds.
– ⁠He holds a BSc in Business Administration from the University of South Carolina and a Master’s in International Management from Thunderbird School of Global Management, Arizona. He is a CPCC and an ICF Associate Certified Coach (ACC).

Muath Bin Hussain

 

General Manager of GOODAT Consulting Company.

Business Consultant and Career Facilitator.

Worked as a part-time Lecturer in The Business School at King Fahad University.

Certified Career Services Provider and Global Career Development Facilitator

Holds two master’s degrees in Business Administration.

Conducted more than 150 courses and bootcamps in Career Development, entrepreneurship, and straregy.

Worked with several organizations in Saudi Arabia managing natioal wide projects such as:
Human Resources Development Fund, Aramco Entrepreneurship Center, and SME Authority

Session Name: Career Development Mindset in Entrepreneurship


Career Development Mindset in Entrepreneurship

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Career Development Mindset in Entrepreneurship

 

Goals and Objectives :

Enhance Professional Development in Entrepreneurship: To provide attendees with a deep understanding of how professional development frameworks can drive success in entrepreneurial ventures, especially those characterized by high risk and uncertainty.

Improve Team Satisfaction and Performance: To demonstrate the impact of professional development on team morale, motivation, and productivity, ultimately leading to better organizational outcomes.

Foster a Culture of Continuous Improvement: To equip attendees with tools and strategies to create an environment where team members are encouraged to continuously learn, adapt, and grow in their roles.

Mitigate Risks in Uncertain Projects: To highlight how professional development can be a key strategy for managing and navigating the challenges of ambiguity and risk in entrepreneurial projects.

Drive Long-term Organizational Success: To inspire attendees to implement sustainable professional growth initiatives that lead to enhanced creativity, innovation, and resilience in their teams and businesses.

Abstract :

This session explores the principles of professional development in entrepreneurship to enhance team satisfaction and performance in high-risk, uncertain projects. Attendees will learn strategies to improve organizational success and entrepreneurial efficiency by adopting professional growth frameworks and fostering a culture of continuous improvement within their teams.

Summary :

Entrepreneurial projects are often characterized by ambiguity, rapid change, and significant risk, requiring adaptable and resilient teams. This session focuses on the critical role of professional development in navigating these challenges and fostering entrepreneurial and institutional success. Attendees will learn how to implement professional development frameworks that improve team satisfaction, enhance performance, and build a strong foundation for achieving project goals.

The presentation will cover the following key topics:

The role of professional development in entrepreneurship: Identifying how professional growth influences individual and team performance in uncertain environments.
Strategies for professional growth in high-risk projects: Tools and techniques to promote adaptability, motivation, and creativity among entrepreneurial teams.
Team satisfaction and retention: Exploring the direct correlation between professional development opportunities and team morale, loyalty, and productivity.
Frameworks for continuous improvement: Practical approaches to embed lifelong learning and skill enhancement within entrepreneurial ventures.
Attendees will leave the session equipped with actionable insights and tools to create a culture of professional growth within their organizations. By investing in their team’s development, entrepreneurs can mitigate risks, inspire innovation, and achieve long-term success in competitive and unpredictable markets. This session is designed for entrepreneurs, team leaders, and organizational managers seeking to elevate their performance and foster a high performing, satisfied workforce.

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Dr.Brian Hutchison, Ph.D., LPC

 

Brian Hutchison, Ph.D., LPC is Core Faculty of Clinical Mental Health in the School of Counseling at Walden University, USA. Dr. Hutchison received his doctorate degree in Counselor Education & Supervision from Pennsylvania State University and has worked as a career, school, and mental health counselor and clinical supervisor. Known as Global Career Guy he works as an academic, author, counselor, trainer, clinical supervisor, and speaker who focuses on how work and career development impact mental health, well-being, school engagement and social justice.

Brian is a recognized scholar of counseling, mental health, and career development. He has published in 17 different peer reviewed academic journals representing the fields of psychology, counseling, career development, college access, and education. His work is represented in 18 different textbooks by publishers such as Oxford Press, Routledge, Wiley, Jossey-Bass, and Information Age Publishing. His first book was titled International Practices of Career Services, Credentials, and Training and he is currently under contract and finishing a high school textbook called School to Career.

Brian’s consultation and education work is designed to impact mental health and career development around the globe. He has spoken, trained, and consulted with people in more than 50 countries. He has led projects in the Philippines, Canada, South Korea, Thailand, Singapore, India, and the United States. Most recently he has developed a school career development program in India, provided consultation/developed trainings on depression and suicide prevention in the Philippines, spoken to and interviewed students in Azerbaijan, and been interviewed for a web channel in Pakistan.

To learn more about Brian’s scholarship and global engagement, follow him at https://www.globalcareerguy.com/.

Session Name: 7 Step Personal Development Plan


7 Step Personal Development Plan

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7 Step Personal Development Plan

 

Goals and Objectives :

1. Audience will learn the 7 steps of the Personal Development Plan from the upcoming book School to Career 13th Edition.
2. Audience will use one tool for each of the 7 steps.
3. Audience will be able to assess and facilitate conversations about personal mission, personal awareness, career skills, social impact, lifestyle, and wellness.

Abstract :

Dr. Brian Hutchison, author of the upcoming textbook School to Career (13th Edition), will share the 7 step Personal Development Plan approach to career development found in the book. Participants will learn one tool to use for each of the 7 steps including tools for exploring career skills, wellness, social impact and more.

Summary :

Participants will learn one tool to use for each of the 7 steps. The steps focus on 1. Personal Mission, 2. Values and beliefs, 3. Workplace preferences and personality, 4. Career skills, 5. Social impact, 6. career choice and lifestyle planning, and 7. Wellness. Each attendee will be able to assess and facilitate guidance conversations using the tools provided.

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Azza EL Hayeek

Azza is a social entrepreneur and international development professional with a passion for
using her skills and expertise to create positive social impact. She is a partner and
co-founder of SkillLab, a social enterprise that connects people with jobs and education to
provide equal opportunities for all.

Azza’s focus is on empowering women, youth, and marginalized job seekers to turn their
skills into meaningful careers. She is committed to driving inclusive growth in the MENA and
GCC regions, where she leads partnerships for SkillLab.
Azza’s career has been defined by her dedication to using her skills and experience to make
a difference in people’s lives. Her work with SkillLab has been instrumental in helping
individuals from diverse backgrounds achieve their full potential.

Azza is a firm believer in the power of education and training to transform lives, and she is passionate about creating opportunities for people to build fulfilling careers.

Before founding SkillLab, Azza worked as Information Management Specialist at UNFAO.

There, she played a considerable role in leveraging and optimizing information management to effectively respond to humanitarian crises and produce modules for user-centered easy visualization of progress toward the three dimensions of Sustainable Development Goals (SDGs 2030) — economic growth, environmental sustainability, and social inclusion, and comparison of performance across countries or regions.

 

Session Name: Advancing Career Development for the Future of Work


Advancing Career Development for the Future of Work

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Advancing Career Development for the Future of Work

 

Goals and Objectives :

This proposal explores the evolving landscape of career development, emphasizing key trends, challenges, and strategies for equipping individuals and organizations for the future of work.

Goals: Highlighting the role of skills, lifelong learning, and innovative practices in shaping career pathways in a dynamic labor market.

Abstract :

This presentation explores the evolving landscape of career development, highlighting key trends like automation and the green economy.

It presents strategies for leveraging skills-based approaches, lifelong learning, and inclusive practices to build resilient, future-ready workforces.

Summary :

The session explores the dynamic intersection of career development and the future of work, offering insights into emerging trends, challenges, and actionable strategies. It will explore how automation, artificial intelligence, and the green economy are reshaping workforce demands, emphasizing the importance of adaptability and lifelong learning.

The presentation introduces a skills-based approach as a foundational strategy for addressing skill mismatches and enhancing workforce resilience. Topics include frameworks for mapping transferable skills, leveraging data to align education with labor market demands, and designing inclusive career development systems that ensure equity and accessibility. Practical examples such as skills passports and collaborative efforts between public and private sectors will be discussed, showcasing their potential to empower individuals and organizations.

Attendees will gain a comprehensive understanding of the critical role of lifelong learning in sustaining career pathways, supported by data-driven techniques and inclusive practices. This session aims to equip participants with knowledge and tools to advance career development within their organizations or regions, fostering economic growth and individual empowerment in an evolving labor market.

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Praveen Parameswar

Praveen Parameswar, CEO – Lifology, Lifologist, Author, TEDx Speaker, Career Educator, is Educated from Cardiff University (UK) and London School of Economics.

He possess 21 years of experience in Education, Skill Development and Career Management. Have been designing and delivering education programs for more than two decades.

The organziation Praveen has founded, Lifology, is a Guinness World Recording winner, supporting governments, higher education institutions and elite schools around the world to set up own career design plarforms. Lifology is the winner of Times Business Awards 2024, featured in Forbes India and Fortune India, organising CBSE National Guidance Festival around India and hosting nobel prize winners and experts from nasa, united nations etc to provide impeccable guidance for students and youngsters.

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Ahmed Assem Ali

Communications Manager with a civil engineering major & MBA Holder in International Business, powered by my passion for sustainability and expertise in Sales, Communications, Marketing, and Corporate Branding. Certified trainer for sustainable development by the Ministry of Planning and Economic Development, certified Internal Sales Trainer in the Holcim Sales Academy. Delivers successful projects with innovation, attention to detail, and minimal environmental impact. Conducted many sessions & trainings about personal branding importance and Social Media Management.

Session Name: Mastering Career Sustainable Growth


Mastering Career Sustainable Growth

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Mastering Career Sustainable Growth

 

 Goals and Objectives :

To empower individuals to build resilient and fulfilling careers that can withstand industry shifts, technological advancements, and personal changes.

Objectives:

1. Knowledge and Understanding:

To provide participants with a comprehensive understanding of the key principles of career sustainability.
To equip participants with knowledge of emerging trends and future-of-work scenarios.
To help participants identify their core competencies, strengths, and weaknesses.

2. Skill Development:

To develop participants’ skills in strategic career planning and goal setting.
To enhance participants’ ability to adapt to change and embrace new opportunities.
To teach participants effective networking and relationship-building techniques.
To provide participants with practical tools for continuous learning and skill development.

3. Personal Branding

To empower participants to build a strong personal brand that aligns with their career goals.
To enhance participants’ ability to effectively communicate their value proposition.
To equip participants with strategies to leverage digital platforms to build their professional reputation.
To develop participants’ confidence in self-promotion and networking.

Abstract :

In today’s rapidly evolving job market, building a sustainable career requires adaptability, continuous learning, and effective self-marketing. This workshop will equip participants with the knowledge and skills to navigate career transitions, leverage emerging trends, and build a strong personal brand. By the end of the workshop, participants will be empowered to take control of their career paths, achieve long-term success, and thrive in the future of work.

Summary :

In today’s rapidly changing job market, building a sustainable career requires a proactive approach and a strategic mindset. This workshop is designed to equip individuals with the essential tools and strategies to navigate career transitions, adapt to emerging trends, and build a strong personal brand.

Participants will delve into the core principles of career sustainability, including the importance of continuous learning, networking, and personal branding. They will learn how to identify their core competencies, set achievable goals, and develop effective strategies to achieve them.

By the end of the workshop, participants will be empowered to take control of their career paths, adapt to change, and achieve long-term success.

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Mona Khaled Mostafa

Coaching Provider at ACDC2025

Mona is a Career Development Facilitator, Capability Building and Talent Development Consultant at several organizations in Egypt. She facilitates training and coaching

programs that facilitate self-discovery and identify essential components of career success.

Mona is also an Encouragement Consultant and a certified Relationship Coach from Mars Venus Coaching. She also has a special experience in developing and delivering character building programs and retreats for young ages and teens.

As an Instructional Designer, Mona support organizations in designing engaging learning journeys and talent management events.

Mona has more than 12 years of professional experience in the consultation field conducted various organization and culture transformation projects for more than 20 local and multinational organizations in different industries.

Session Name: Roots of Success: How Childhood Shapes Career Jouro


Roots of Success: How Childhood Shapes Career Jouro

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Roots of Success: How Childhood Shapes Career Jouro

 

Goals and Objectives :

1. Explore how early family dynamics, education, and social interactions shape career aspirations and choices.

2. Examine the role of belongingness in fostering self-esteem and confidence in career development.

3. Understand how feelings of being valued and recognized in childhood impact motivation and career paths.

4. Reflect on individual childhood experiences and their influence on current career decisions.

5. Create actionable plans to leverage positive childhood influences and overcome negative experiences.

Abstract :

In this workshop we will discuss the profound impact that childhood experiences have on career development. Participants will explore the connections between early family dynamics, social interactions, and professional aspirations.

Emphasizing the importance of belonging and significance, the workshop will guide attendees in reflecting on their own experiences, recognizing how these elements influence their career choices today.

Through discussions, exercises, and personal development planning, participants will gain insights into harnessing their childhood experiences to foster resilience, confidence, and a clearer path to career success.

Summary :

The workshop “Roots of Success: How Childhood Shapes Career Journeys” will present theoretical frameworks such as Erikson’s Stages of Psychosocial Development theory and Bandura’s Social Learning Theory.

The workshop will also include research insights such as studies on observational learning that demonstrate how children acquire behaviors and attitudes from their environment and also research on cognitive biases that shows how early experiences can create biases in decision-making, affecting career choices and professional development.

Will apply reflective exercises, through which participants will engage in guided reflections to identify key childhood experiences that have shaped their career paths and learn to create actionable plans that leverage their childhood experiences positively, focusing on building resilience and confidence.

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Raymond Ayinde

Raymond believes everyone deserves a decent and meanignful job. With a background in research and business development, he is dedicated to helping people in Africa and the Middle East find meaningful work that changes their lives. As a certified job search coach, he writes resumes and offers job search strategies to professionals in the Middle East. Now, Raymond is advocating for career development in these regions. He wants to help career coaches access best practices, professional development courses, webinars, and resources. He knows that meaningful work impacts not just individuals but also their families and communities.

Session Name: The Future of Work and Skills for the 4th Industrial Revolution in Africa and the Middle East


The Future of Work and Skills for the 4th Industrial Revolution in Africa and the Middle East

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The Future of Work and Skills for the 4th Industrial Revolution in Africa and the Middle East

 

Goals and Objectives :

The goal of this presentation is to provide a concise overview of the future of jobs and skills in the Middle East and Africa, drawing upon the latest available data from the World Economic Forum, LinkedIn Middle East news and other related sources. The presentation will aim to:
1. Highlight the region’s emerging opportunities and challenges related to education, skills, and the future of work.
2. Identify key trends shaping the labour market in MENA, including automation, technological advancements, and the green transition.
3. Offer practical guidance and a call to action for leaders from business, government, civil society, and the education sector.
4. Encourage public-private collaboration to address skills gaps, promote gender parity, and ensure that MENA’s youth can harness the opportunities of the future of work.

Abstract :

Prepare for the Future of Work in Africa and the Middle East! This presentation provides a data-driven overview of emerging trends, challenges, and opportunities in the region’s labor market. Discover actionable insights to close skills gaps, promote gender parity, and empower the youth.

Summary :

This presentation examines the future of jobs and skills in Africa and the Middle East.
The presentation will use data from the World Economic Forum, LinkedIn Middle News and other credible sources to explore current labor market trends and five-year projections.
The sources identify three key characteristics of the labor markets: low but increasing female workforce participation, high unemployment and under-employment (especially among young people), and a shrinking public sector.

The presentation will highlight the importance of education and skills development in preparing the region’s workforce for the Fourth Industrial Revolution.

The presentation will show that while the MENA region currently only captures 62% of its full human capital potential, the region’s young and growing population presents a tremendous opportunity for economic growth.

Specific data points and metrics from the sources will be presented to illustrate key trends and support arguments made in the presentation.

The presentation will call for public-private collaboration to close skills gaps, promote gender parity, and support the creation of a thriving labor market in the MENA region.

This information is all drawn from the sources provided.

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Majda Alkenani

Coaching Provider at ACDC2025

Majda O. Al-Kenani

Founder & CEO | Writer | Board Member | Consultant

Professional Background:

Majda O. Al-Kenani is the founder and CEO of Pulse Planning Office, a consulting company established in 2029. In addition to her role at Pulse Planning Office, she is a prolific writer, contributing to several specialized magazines, and has authored four books that are currently available on the market.

Ms. Al-Kenani is an active member of various professional organizations. She serves as a board member of the Saudi Businesswomen Association (SBWA), a member of (COC) at the Chamber of Commerce- Riyadh and is involved in different committees. Furthermore, she holds the position of Secretary-General and RNC member at (HMPSRS Company).

Certifications & Expertise: 

She is certified in Birkman, JCDC, and JCTC assessments, demonstrating her proficiency in various professional areas. Ms. Al-Kenani is also deeply involved in the technology sector, having contributed to the establishment and founding of several innovative companies. These include:

• Ptway: A platform dedicated to part-time recruiting

• TAWOONI: A platform designed for COOP students

• PTA: A platform focused on measuring professional skills and preparing individuals for career advancement

Recent Initiatives: 

In January 2024, Ms. Al-Kenani launched the Pulse Management Newsletter, which aims to enrich the administrative sector in general and the consulting sector in particular. The newsletter shares expertise, industry insights, and experiences to benefit readers and support professional growth.

Session Name: Challenges facing startups


Challenges facing startups

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Challenges facing startups

 

Goals and Objectives :

– Clarify some of the challenges that facing the startups, and possible solutions to help in the stability of the business.
– How to choose your team and who to retain them
– How is the technology is important to facilitate business and avoid huge number of employee

Abstract :

SMEs face several challenges that may affect their business and services provided to the customer, and the lack of highlighting these challenges makes it difficult to deal with them. This workshop will identify the largest possible number of challenges facing owners of small and medium enterprises and we will focus on the most important two identifications, which are team formation and the use of technology to facilitate business

Summary :

A survey was carried out by the Pulse Planning Office for Management Consulting, to study the attitudes and opinions of owners of micro and small and medium enterprises on the use of electronic systems to manage their enterprises

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Enal Mohamed Rachid

 

Enal Rashid, NCDA Certified Career Services Provider

I am dedicated career counselor and podcast host with a passion for empowering individuals to achieve their full potential. Through my work as a certified career services provider, I have helped countless clients navigate career transitions, identify strengths, and set achievable goals. I leverage evidence-based practices to provide personalized guidance and support, specializing in helping individuals assess their skills, interests, and values.
My engaging podcast further extends her reach, sharing insights and practical advice on career development. By combining my expertise in career counseling with storytelling skills, I create informative and inspiring content that empowers listeners to take control of their career journeys.

Session Name: Creating career information datasets to assist career planning


Creating career information to assist career planning

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Creating career information datasets to assist career planning

 

Goals and Objectives :

To develop a comprehensive career information dataset that empowers individuals to make informed career decisions by providing accurate and up-to-date information on job market trends, educational requirements, and skill needs.

Abstract :

This study aims to create a comprehensive career information dataset to help individuals make informed career decisions.

By collecting data from various sources and analyzing it, the researchers aim to develop a user-friendly tool that provides information on job requirements, skills, and career paths. This dataset will be valuable for students, job seekers, and career counselors alike

Summary :

Career information datasets are the most important tools for career planning due to the labor market’s growing complexity.

In order to help people make well-informed professional decisions.

This study explores the development of comprehensive career information datasets designed to assist individuals in making informed career choices with the use of data from several sources, such as employer expectations, educational requirements, skill needs, and labor market trends; this project seeks to develop an approachable database that offers job seekers useful information.

The datasets will be organized to meet the needs of various users, such as students, job seekers, and career counselors, by providing specialized information on possible career choices, necessary credentials, and chances for advancement.

This study uses a mixed-methods approach to identify important factors that affect career decision-making, including surveys and interviews with stakeholders in education and work.

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Amany Mamdouh

Coaching Provider at ACDC2025

Amany is a passionate talent development professional committed to fostering employee wellbeing through training and coaching. She is a Certified Professional in Talent development (CPTD) & ICF Certified Positive Psychology Coach. She has 15+ years diversified experience in training, coaching, sales & marketing.

Session Name: The Role of Wellbeing in Fostering Entrepreneurial success : A Positive Psychology Approach


The Role of Wellbeing in Fostering Entrepreneurial success: A Positive Psychology Approach

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The Role of Wellbeing in Fostering Entrepreneurial success: A Positive Psychology Approach

 

Goals and Objectives :

By the end of the presentation:
– Attendees will understand the critical link between employee well-being and organizational success within entrepreneurial contexts.
– Attendees will be able to apply key positive psychology principles to enhance employee well-being in their organizations.
– Attendees will be able to develop practical strategies for creating a supportive and inclusive work environment that prioritizes employee wellbeing.

Abstract :

This presentation explores the crucial role of employee well-being in fostering entrepreneurial success. Drawing upon positive psychology principles, we will delve into how organizations can cultivate a thriving work environment that enhances employee engagement, happiness and overall well-being. Participants will gain insights into practical strategies for implementing well-being initiatives within their organizations, ultimately driving entrepreneurial success.

Summary :

This presentation will delve into the critical link between employee well-being and organizational success within entrepreneurial contexts. We will explore how a focus on employee well-being can enhance productivity, innovation, and overall organizational performance. Drawing on key principles from positive psychology, such as PERMA (Positive Emotions, Engagement, Relationships, Meaning, and Accomplishment), we will discuss how organizations can cultivate a positive and supportive work environment. This will include exploring practical strategies such as:
– Creating a Supportive Work Culture: Fostering a culture of trust, open communication, and psychological safety.
– Promoting Work-Life Balance: Offering flexible work arrangements, promoting healthy boundaries, and encouraging employees to prioritize self-care.
– Investing in Employee Growth and Development: Providing opportunities for professional development, mentorship, and skill-building.
– Prioritizing Employee Health and Wellness: Offering health and wellness programs, promoting healthy lifestyle choices, and providing access to mental health resources.

The presentation will emphasize the importance of leadership in driving and sustaining a culture of well-being within entrepreneurial organizations.

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Carolyn D. Jones

Carolyn D. Jones served as the 2023-2024 President of the National Career Development Association (NCDA). She is the President/CEO of CDJ Consulting, LLC. She assists her clients in her private practice with career development strategies and life management. She is also a consultant for non-profit agencies, colleges, universities, organizations and corporations on team building, training, leadership and resource development and is an international presenter on career development. Carolyn holds a Master’s degree in Educational Psychology, is an adept MBTI practitioner and has earned the NCDA Certified Master of Career Services (CMCS) and Certified Career Services Provider (CCSP) credentials. She is a Facilitating Career Development (FCD) Instructor Trainer for the CCSP and Global Career Development Facilitator (GCDF) credentials.

She has an extensive professional background as a Career Center Executive Director responsible for career development services and experiential education programs. In her role as the President of the Florida Career Development Association (FCDA) for two years, she was instrumental in re-establishing the Executive Board and increased membership by 300% during an annual term that she held for two years.

Carolyn is a former NCDA State Division Trustee for two three-year terms. She has also served as chair and co-chair of the NCDA Ethics Committee and as a member of the Awards Committee for several years. She has authored and co-authored several articles in the NCDA Career Developments magazine. She is also an International Correspondent representing NCDA and the United States for the International Association for Education and Vocational Guidance (IAEVG).

Carolyn served as the Vice Chair of the Northern New Jersey United Way, Trustee for the Montclair American Red Cross, and as Trustee and Secretary of the State University of New York Maritime College Foundation Board, among others. She also served as the Chair of the Broward County Florida School Board Small Business Advisory Committee.  She is the recipient of the State University of New York Chancellor’s Award for Excellence in Professional Service and has received several other awards and honors throughout her career.

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Hiba Khayata

Hiba Khayata is an ICF-accredited Holistic Career and Life Coach, NCDA Instructor, CCSP, and GCDF with over 15 years of experience dedicated to empowering individuals and organizations to achieve their full potential. Hiba has cultivated her expertise across corporate, nonprofit, and higher education sectors, creating impactful career and professional development programs to empower youth and foster their success.
Currently serving as founder of Elevate Minds and Senior Manager of Career Services at the American University of Sharjah (AUS), she leads initiatives that guide youths and professionals toward meaningful career paths.

Before this, Hiba was the Director of Program and Engagement at Arizona State University, where she headed the development of the Young Thinkers Platform, preparing youth across the MENA region for successful workforce transitions.

Her passion for fostering entrepreneurship and career readiness is further reflected in her six-year tenure as Program Manager at INJAZ UAE, a member of Junior Achievement Worldwide, where she made a lasting impact on youth development. Hiba has also consulted for Emirates Nature (WWF), playing a key role in establishing its membership department. With a proven track record of delivering impactful training for career counselors, youth, and industry professionals, and training future trainers, Hiba is a catalyst for positive change in the career development space.

Session Name: Get Paid What You’re Worth


Get Paid What You're Worth

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Get Paid What You're Worth

Goals and Objectives :

The objective of the workshop is to help participants build confidence in their skills, experience, and their values in the job market. They will also learn negotiation strategies and techniques and how to say “No, I deserve better” professionally and persuasively. Participants will develop mindset to navigate job offers, raises, and promotions. Finally, they will be understand Do’s and Don’t in negotiation techniques

Abstract :

Salary negotiation is often an intimidating process, yet it plays a vital role in professional growth and financial success. Know Your Worth & Get What You Deserve is a hands-on workshop that explores the psychology behind salary discussions, effective negotiation tactics, and the power of self-advocacy. Through interactive exercises, real-world scenarios, and expert insights, participants will gain the skills to confidently negotiate better pay, benefits, and work conditions.

Summary :

This workshop will guide participants through the essential steps of salary negotiation, from researching market salaries and preparing persuasive arguments to handling counteroffers and knowing when to walk away. Attendees will engage in practical role-playing exercises and receive actionable advice on overcoming negotiation anxiety, communicating effectively, and asserting their value in professional settings. Whether negotiating a new job offer or asking for a raise, this session will provide the strategies and confidence needed to achieve fair and competitive compensation.

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Ahmed Agamy

Director of technology Innovation and Entrepreneurship Center

More Than 15 Years Experience in Financial Accounting, Cash Flow Management, Business Support, Performance Reporting, and Financial Analysis. Strong PC/spreadsheet Skills, Organizational aptitudes, and ability to influence business partners. A Considerable Experience in Cost improvement and capital project analysis, annual business plan development. A Considerable Experience in Planning, organizing and controlling the financial activities of the Organizations to include preparing budgets, Feasibility Studies, applying systems of cost accountability, analyzing revenues and expenditures, identifying the Organization’s financial situation and ensuring accuracy of accounting entries. A Considerable experience in field consultation area in the field of health economics, business development, finance, budgeting and economic analysis.

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Pedro Moreno da Fonseca

Pedro Moreno da Fonseca is a Lifelong Learning Specialist at ILO headquarters, in Geneva. He carries out research and provides support to ILO’s constituents in the development of national skills and lifelong learning systems. His portfolio also includes skills and career development policies and governance, social partner engagement, financing of lifelong learning, skills utilisation, and qualification systems development. Prior to the ILO, he worked as an expert in Cedefop, the European Union agency for vocational education and training where he led the career guidance policy area. He holds a BA and a MA from the Lisbon School of Economics and Management and a PhD from the University of Porto.

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Baher Hendawy

As ICF-Egypt Chapter Board member and an International Coaching Federation (ICF) certified life coach, has a proven track record of empowering individuals and helping them regain their full potential and achieve lasting transformation. Recognizes that personal development and achievement are closely intertwined with spirituality and overall well-being. Whether you are seeking to develop inner peace, improve leadership skills, or transition to a new career, Committed to guiding you toward a balanced, in-control life based on happiness.

His extensive experience in the telecommunications and advertising sector for over 20 years, combined with his training expertise, can provide valuable insights and practical strategies tailored to each client’s unique situation. Have exceptional skills in the areas of situational leadership, emotional intelligence and decision making, making him able to deal effectively with diverse challenges.

Over the course of his journey, use a variety of techniques and tools, including visual thinking, mind mapping, and coping with change, to facilitate clients’ personal growth and increased self-awareness. By adopting a comprehensive approach, it helps individuals understand the key factors that influence their lives and enables them to make positive changes.

Baher Henday at ICF
Baher Henday at ICF Egypt

Email: Baher.Hendawy@gmail.com
Tel:+20 122 336 9545

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